Press, Recognition, and Industry Impact
At WhereNext Travel, we believe tourism has the power to shape how the world sees Latin America.
Over the past decade, our team has contributed to award-winning tourism campaigns, major international media projects, conservation initiatives, gastronomy storytelling, and some of the region’s most impactful tourism development programs.
This page highlights selected media features, partnerships, campaigns, and industry initiatives that have helped shape our work across Colombia, Peru, and Latin America.
Major Media & Editorial Projects
Nearly 10 million viewers watched Anderson Cooper’s 60 Minutes story exploring Colombia’s rise as one of the world’s most important birdwatching and biodiversity tourism destinations.
WhereNext Travel helped support and facilitate the project alongside our network of local guides, conservationists, tourism partners, and the team from our YouTube channel, The Birders Show. These are the same people and communities that shape many of the conservation-focused experiences we operate today across Colombia.
Why This Mattered
For decades, much of Colombia’s global reputation was shaped by conflict and instability.
Projects like this helped introduce a different narrative, one centered around biodiversity, conservation, local communities, and the extraordinary natural landscapes that make Colombia one of the most biologically diverse countries on earth.
The story helped showcase how tourism, when done thoughtfully, can create economic opportunity while supporting conservation, local guiding communities, and long-term protection of fragile ecosystems.
It also continued our work to help position Colombia as a global leader in birdwatching and nature-based luxury travel at a time when international perceptions of the country are rapidly evolving.
Impact
Nearly 10 million viewers watched the 60 Minutes segment
Helped elevate Colombia’s global profile for birdwatching and biodiversity tourism
Supported broader awareness around conservation-focused tourism in Latin America
Highlighted the role local guides and communities play in protecting Colombia’s ecosystems
At WhereNext Travel, we continue to believe that tourism can help reshape how the world sees Latin America when the right stories are told and the right people are included in the process.
60 Minutes: Colombia Birdwatching & Conservation Tourism
Netflix: One Hundred Years of Solitude
Travel is more than just what you see. It’s also what you hear.
Through our in-house tourism marketing agency, WhereNext Creative, our team worked in the field to record and catalog the natural history soundscape for Netflix’s adaptation of One Hundred Years of Solitude, one of the most culturally significant productions ever filmed in Colombia.
From tropical birdlife and jungle ambience to the layered environmental sounds that shape the atmosphere of place, the project focused on capturing the authentic soundscape of Colombia itself.
Why This Mattered
“Having the correct ambient sound is extremely important for productions of this caliber,” said WhereNext CEO Gregg Bleakney. “Because sound gives your audience a deeper and more accurate connection with the place you’re showing. It helps to take you there.”
For WhereNext, the project reflected a broader belief that tourism storytelling should go beyond surface-level visuals and capture the deeper sensory identity of a destination.
“So much of the feeling you get as a traveler is not just visual, it’s the audio,” Bleakney said. “This project with One Hundred Years of Solitude was an opportunity for us to further promote Colombia to the world through our own hidden soundscape.”
Impact
Recorded and cataloged natural history soundscapes in Colombia for Netflix’s One Hundred Years of Solitude
Helped showcase Colombia through a deeper sensory and environmental lens
Reinforced the connection between storytelling, tourism, sound, and place
Expanded WhereNext Creative’s work at the intersection of travel, media, and destination storytelling
At WhereNext Travel, we believe the future of tourism storytelling is not just about showing destinations — it’s about helping people feel connected to them.
Tourism Development & Sustainability
Netflix: One Hundred Years of Solitude
Travel is more than just what you see. It’s also what you hear.
Through our in-house tourism marketing agency, WhereNext Creative, our team worked in the field to record and catalog the natural history soundscape for Netflix’s adaptation of One Hundred Years of Solitude, one of the most culturally significant productions ever filmed in Colombia.
From tropical birdlife and jungle ambience to the layered environmental sounds that shape the atmosphere of place, the project focused on capturing the authentic soundscape of Colombia itself.
Why This Mattered
“Having the correct ambient sound is extremely important for productions of this caliber,” said WhereNext CEO Gregg Bleakney. “Because sound gives your audience a deeper and more accurate connection with the place you’re showing. It helps to take you there.”
For WhereNext, the project reflected a broader belief that tourism storytelling should go beyond surface-level visuals and capture the deeper sensory identity of a destination.
“So much of the feeling you get as a traveler is not just visual, it’s the audio,” Bleakney said. “This project with One Hundred Years of Solitude was an opportunity for us to further promote Colombia to the world through our own hidden soundscape.”
Impact
Recorded and cataloged natural history soundscapes in Colombia for Netflix’s One Hundred Years of Solitude
Helped showcase Colombia through a deeper sensory and environmental lens
Reinforced the connection between storytelling, tourism, sound, and place
Expanded WhereNext Creative’s work at the intersection of travel, media, and destination storytelling
At WhereNext Travel, we believe the future of tourism storytelling is not just about showing destinations — it’s about helping people feel connected to them.