Gregg Bleakney | Founder and CEO | WhereNext Group

Gregg Bleakney is the founder of the WhereNext Group. He began his career in travel by crossing the Americas by bicycle, riding 18,000 miles from Alaska to Argentina. From there, he turned his camera lens and pen into work with National Geographic, Outside, and Patagonia.

Through storytelling and exploration, he built a creative agency that helped Colombia and Peru find their voice on the global destination stage, including USAID’s 40 million USD tourism development project, Destination Nature. He has since founded WhereNext Travel. Most recently, he was called on by 60 Minutes to help produce an episode with Anderson Cooper that celebrates Colombia’s tourism renaissance.

Gregg and his team bring a cinematic lens to itinerary design, crafting journeys that unfold like a story, open doors to hidden worlds, and introduce guests to people, places, and ideas they couldn’t find on their own.

Stories
Colombia, Take One: Building the Country’s First Luxury Travel Content Library
Colombia, Take One: Building the Country’s First Luxury Travel Content Library

In October, WhereNext Travel launched Colombia’s first luxury content library produced and owned in-house to align with the premium experiences we deliver.

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ORIGIN - The Salvage Artist
ORIGIN - The Salvage Artist

Nicolás Kraliczek’s journey from beachside pizza maker to founder of María del Puerto is anything but ordinary. In this ORIGIN story, we explore how a former attorney-turned-diver is redefining nautical tourism in Cartagena: one salvaged boat, one mangrove, and one bottle of sea-cured rum at a time.

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Community-First Travel, It’s Personal
Community-First Travel, It’s Personal

When I launched WhereNext Travel, I thought hiring “local” was enough. But in places like Colombia and Peru, where most tourism workers still lack contracts or protections, we’ve learned that true sustainability starts with creating real economic opportunity for the people who make travel possible.

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Remember When Travel Was Just…Fun?
Remember When Travel Was Just…Fun?

In a world where travel is often framed as a moral mission or soul-searching odyssey, this post is a reminder of the forgotten joy of adventure. Gregg Bleakney reflects on how the best journeys often begin with nothing more than curiosity, laughter, and a little bit of play.

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ORIGIN - Soul Before Ego
ORIGIN - Soul Before Ego

For our first ORIGIN story, we present Katja and Jorge, the duo behind Finca San Pedro in Barichara, Colombia. What they’ve built isn’t just a beautiful farm stay. It’s a deeply personal, hands-in-the-dirt, soul-fed experience where no menus are allowed.

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Falling Back in Love with Travel at Skift Global Forum
Falling Back in Love with Travel at Skift Global Forum

At the Skift Global Forum, where the world’s biggest leaders in travel and AI gathered, Gregg Bleakney distilled the discussions into themes that matter most for our DMC and the travel agencies that work with us. The takeaways show how global industry shifts and AI innovation can drive smarter strategies, stronger partnerships, and more competitive offerings.

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Crafting Moments in Lima
Crafting Moments in Lima

Scouting in Lima means meeting suppliers, visiting hotels, and working with our team to ensure every detail of our operations meets the highest standard. Along the way, I discover stories like Jonathan at Bar Inglés that remind me our work is about crafting moments that connect people to place.

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STAY - #LifeInTheTropics
STAY - #LifeInTheTropics

STAY - Finca Gualiva, the unconventional story behind WhereNext Travel’s first owned and operated property.

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Maido Named World’s Best Restaurant: Why Peru Is on Every Foodie Traveler’s Radar
Maido Named World’s Best Restaurant: Why Peru Is on Every Foodie Traveler’s Radar

Peru’s Maido is now the best restaurant in the world. How a moment at sea between Chef Mitsuharu “Micha” Tsumura and WhereNext Group founder Gregg Bleakney helped inspire our newest chapter, the launch of WhereNext Travel’s DMC office in Peru.

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A Scouting Road Trip Through Colombia’s Colonial Heartland in the Silver Fox
A Scouting Road Trip Through Colombia’s Colonial Heartland in the Silver Fox

The plan: drive 1,500 kilometers from my apartment in Bogotá, through Colombia’s colonial heartland, up and over the Eastern Andes, chasing #FeelSomething experiences for WhereNext Travel guests, then wind back to my agroturismo, Finca Gualiva, to finish the trip.

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Gregg’s Blog Posts: #FeelSomething